January 20, 2012

Raise Revenue through PPC – Affiliate Marketing

Affiliate marketing is a reward based marketing program wherein the ‘affiliate’ online publisher gets paid for each visitor brought about to the advertiser’s page by the affiliate and its marketing efforts. Such a program stands to empower website publishers by placing relevant ads on their websites, based on their audience's interests, which on being clicked generate considerable revenue for the publisher. The commission received by the … [Read more...]

Writing Better Content Using Google Analytics

Google Analytics is a powerful tool that can help you maximize your marketing return and determine what content is attracting viewers and traffic to your website. For online businesses this can be an essential step in determining the strengths and weaknesses that exist in your marketing strategy. Before you begin to write or edit content, use Google Analytics to see how you can write it better. How to Get Started The first step is to set up … [Read more...]

L.A Noire – ‘Facial Capture Technology’ Worth The Gamble?

Rockstar made a huge gamble as they invested large sums of money towards their latest facial capture technology for L.A Noire, it was reported that they had spent over $100 million. However it has innovated the gaming experience as the player can now identify their expressions and feelings thus increasing the verisimilitude of their gaming environment. As a result L.A Noire had sold over 4 million units which demonstrated that the money was … [Read more...]

How to get a Google Plus account invitation?

Google Plus is a very impressive product and this time it is big unlike Google wave, Orkut, and other Google products that failed to create the difference, but in order to test it and not over-hype it, the company offered very few invites to the service when it launched yesterday. Press and a few others were allowed to enter up to 15 email adresses before noon yesterday and all of those people got Plus accounts by mid-afternoon. Accounts did not … [Read more...]

How to Make Your Facebook Page Stand Out – A Better Small Business Facebook Page

The rise and rise of Facebook continues unabated, and it has moved well beyond just being a social network, it’s also a vital marketing channel for businesses of all sizes. While most businesses have taken the first step of setting up a standard Facebook page which includes a feed of comments, photos and helps them gather fans; few have taken their Facebook pages to the next level. The first step to making your small businesses Facebook … [Read more...]

How to Make Your Site More Local-Friendly

Search engines have become one of the primary ways that people find products and services right in their hometown. This growing reality significantly increases the need for small local business owners to master this thing called local search. There are many ways to make your website pages much more localized. This is one of the underlying elements that tell the search engines that yours is indeed a local business. There are a number of … [Read more...]

New Features in WordPress 3.1 and How to Use Them !

WordPress 3.1 has been released. It came with many useful features. In this article we go through them step by step and learn how to use them. Here is the list of features in WordPress 3.1. Being a developer I gave priority to features that interest me the most. Post Formats Advanced Taxonomy Queries Advanced Custom Field Queries Archive Pages For Custom Post Type Redesigned Linking WorkFlow Admin Bar Streamlined Writing … [Read more...]

Christchurch, New Zealand Earthquake – People Finder Tool Released by Google

Google has launched a people search tool to help people affected by the earthquake in Christchurch, New Zealand. With the tool, users have two options: - I'm looking for someone - I ahve information about someone The tool can be accessed here.  allows people to embed the tool on their own sites as such: Get the code here. You can also add it as a Google Gadget. The company notes that all data entered will be available to the … [Read more...]

The three laws of display advertising physics

It’s not just the Android team that is exploring the outer reaches of our galaxy. In recent years, advertising technology has had its own “Big Bang": a rapid onset of incredible growth and expansion in the display advertising universe. Display advertising is one of our big focus areas. Better display advertising helps to fund the websites and content we all use and read, provides useful and engaging commercial information, and helps large … [Read more...]

Google Adsense Warns On Comment Spam

I was surprised this week to receive a notification from Google Adsense, claiming my account was in policy violation. There was no personalised address, just “Hello,” which made me immediately think it was spam. However, it was sent to an email address I only use for managing Adsense, and the email specifically referenced the URL of one of my websites (which uses a completely different email address). It turned out the email from … [Read more...]