New comScore video data is out, and as usual, a few corporations traded places in terms of successfully attracting unique viewers. The bigger story, though, may be the fact that Hulu showed its users over 1.1 billion ads in October, which is more than twice as many as the number two entity, Tremor Media Video Network. comScore called the 1.1 billion ads a record, and indeed, they represent an interesting milestone or two. One … [Read more...]
Hulu Sets Ad Impression Record In October
Is a Shake-Up Brewing in the Search Market?
More WebProNews Videos Google has been dominating the search market for years. Simply put, if you ask most people to search for something on the web, their first instinct is to go to Google. More and more people might be getting reprogrammed to go to Bing, however. The "decision engine" still has a ways to go before it reaches Google-like numbers, but it's come a long way since its launch last year. The search market has also lost an … [Read more...]
Borders.com Rolls Out New Website
Borders.com has launched a new website featuring discounts on 100,000 bestselling titles, free shipping offers and new product lines. To promote the new website, Borders is offering free shipping on all orders placed on its site today. Borders Rewards Plus members receive free standard shipping on their online orders and an additional 10 percent off the purchase price for most items. Members of the free Borders Rewards program also … [Read more...]
Facebook Unveils Social Inbox, Conversation History, and Yes, Facebook Email Addresses
Facebook made its big "email" announcement, and yes, you will be able to get an @facebook.com email address." It's not all about email, however, as CEO Mark Zuckerberg explained. It's about "seamless" integration across email, IM, SMS, and all these ways of communication. It's also about "conversation history", meaning you can keep a running dialogue with everybody you can communicate with in a … [Read more...]
Marketing and Personal Implications of a Facebook Email Service
Rumor has it that Facebook will unveil its webmail product on Monday. That means look out Yahoo Mail. Look out Hotmail, and more interestingly in the grand scheme of things, look out Gmail. > Update: Read today's article on the announcent of @facebook.com I was going to wait until the official announcement from Facebook on Monday to talk about this, so we can get all the real details about what this will entail, but as long as the cat's … [Read more...]
eBay Launches “Love To Give” Holiday Shopping Campaign
eBay has introduced its “Love to Give” holiday shopping campaign which focuses on what the company describes as “unwrap attacks,” emotional moments that happen when someone receives the perfect gift. eBay is calling on people to upload videos of their best unwrap attack moment to its Love to Give gallery. Samantha Bee, correspondent on “The Daily Show with Jon Stewart,” will report on unwrap attacks in an … [Read more...]
Hitwise Supplies Info On Google-Facebook Email Clash
Many analysts believe that Facebook will essentially declare war on Google later today, launching an email product that will compete with - and perhaps overthrow - Gmail. So this morning, Experian Hitwise Research Director Robin Goad weighed in with some stats pertaining to the possible conflict. Goad wrote, "As Facebook continues to grow it is increasingly becoming Google's closest rival." Then he provided the graph below, … [Read more...]
Social Media’s Relevancy Debated At PubCon
It’s easy to imagine that social media will be around forever; Facebook and its 500 million users are hard to ignore. On the other hand, everyone’s also watched sites like Friendster and MySpace fade over time. So at PubCon, a keynote panel addressed the question of whether social media is relevant or just a passing fad. Coverage of PubCon will continue at WebProNews Videos. Stay with WebProNews for more notes and videos from the … [Read more...]
How Can Business Owners and CEOs Keep Up in the Digital Age?
How does a business owner know what online marketing strategies to choose from? There are seemingly new tactics, new ideas, and new tools coming out every day, and most companies simply don’t have the resources to jump right into every one of them. Decision makers must figure out which ones will work best and be the most cost-effective for their companies. The problem is, that it’s just not easy to figure these things out. How do you … [Read more...]
Is Talking Bad About the Boss on Facebook Grounds for Termination?
If the U.S. Army isn’t that strict about what its soldiers can say on social media channels (as long as no lives are on the line), then perhaps you should be a little lenient with your employees too. At least that’s the impression one might get from the National Labor Relations Board, which has accused an ambulance company of illegally firing an employee based on something she said on Facebook. In a recent press release, the Board … [Read more...]

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