Exact match link building will become a thing of the past We’re already seeing exact match link building becoming less and less powerful and the logic behind it is obvious; it doesn’t look natural. If you’ve got one page with 90% back links all saying the same keyword or words you’re trying to rank for it doesn’t look natural. Most sites are seeing a marked increase in abandoning exact match link building all together and concentrating … [Read more...]
SEO Check Up for The New Year
This month, why not make sure that your website is on the right track, with an SEO check-up? Start the New Year with a clean, polished, and SEO friendly website, and you'll get more from your online marketing, and enjoy a profitable 2012. Search engine optimisation is a complex field, and there are a lot of things that you will need to look at to ensure that your site is as efficient and SEO friendly as it could be, but before you rush out … [Read more...]
How to Choose the Right SEO Firm
If you haven’t recently graduated from college with a business or information technology degree, and haven’t been into the latest Internet trends, your knowledge base regarding SEO (search engine optimization) might not be what one would consider strong. However, this doesn’t mean that you aren’t aware enough about search engine optimization practices to realize that you need someone working for you who is knowledgeable regarding the … [Read more...]
Beating the January Blues with Free Blog Exposure
The Christmas lights have been packed away leaving the house looking bare, the indulgence of the holiday has taken its toll on your waistline and it seems as if the pounds you have put on in weight have been taken directly from your bank account, because you are flat broke. Let’s call a spade a spade, January sucks for you, but not necessarily for your blog. The mixture of having little money and more free time as everyone you know is huddled … [Read more...]
Easy SEO Tips to Improve Search Engine Ranking
If you are like many others, you probably feel constantly overwhelmed by the abundance of SEO information available. What are you supposed to believe and how do you even understand it? Some of the terms, advice and guides are just so confusing it’s enough to leave anyone feeling pretty discouraged. Below are some SEO tips and techniques that are proven successful yet easy to follow! Earn Trust Readers and customers want to be able to … [Read more...]
How to Make Your Site More Local-Friendly
Search engines have become one of the primary ways that people find products and services right in their hometown. This growing reality significantly increases the need for small local business owners to master this thing called local search. There are many ways to make your website pages much more localized. This is one of the underlying elements that tell the search engines that yours is indeed a local business. There are a number of … [Read more...]
Speech technology at Google: teaching machines to talk and listen
This is the latest post in our series profiling entrepreneurial Googlers working on products across the company and around the world. Here, you’ll get a behind-the-scenes look at how one Googler built an entire R&D team around voice technology that has gone on to power products like YouTube transcriptions and Voice Search. - Ed. When I first interviewed at Google during the summer of 2004, mobile was just making its way onto the … [Read more...]
Investing in news innovation in Europe
(Cross-posted from the European Public Policy Blog) Journalism is changing fast. And as news businesses experiment with new ways of creating and delivering journalism in the digital age, Google is keen to play its part on the technology side. Over the last year, we’ve been partnering with publishers around the world to develop technological solutions—including, most recently, One Pass—to find new and engaging ways of presenting stories … [Read more...]

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